Make First Impressions Count to Build Your Business
“Sometimes one creates a dynamic impression by saying something, and sometimes one creates as significant an impression by remaining silent.”-Dalai Lama
First impressions matter. It’s been said, “You never get a second chance to make a first impression.”Whether it’s in an interview situation looking for a new job or meeting a new client for the first time, first impressions matter. He or she wants to determine if you are qualified, motivated and a good fit. And your objective is to convince them that you are.
3 Things You Must Know to Make a Good First Impression
Of course there a number of obvious things that you need to pay attention to. For example, as an accounting professional it’s important that you look like one. A professional appearance is important to a professional image. You need to have the right skills and qualifications and you need to be able to present them in a professional manner. These things are all very important, but let’s talk about 3 things that you must know to make a good first impression.
- Don’t Underestimate the Small Talk- Most interviews or client meetings start with a little small talk. This is to understand the candidate’s personality and evaluate the connection you will make with your potential client or employer. Don’t rush your answers because you think the conversation is unimportant.
- Give Detailed Answers- Prepare in advance by developing insightful answers to questions, such as specifically why you would like to work with their organization. Highlight your knowledge about the industry, your professional background, and how you fit with in your potential client or employer’s company culture. (Remember: Although you want to give complete responses, don’t go off on any tangents. This reflects poorly on you ability to communicate clearly.)
- Ask Questions- It’s expected that you’ll have questions. Don’t miss-out on this opportunity to show your enthusiasm and determine if working with this client is a good fit for you. Ask thoughtful questions about industry outlook, the company’s long-range plans and the growth potential for you and your practice.